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Agenda & Minutes

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Mayor & Council (View All)

City Council Study Session Agenda & Minutes

Thursday, August 24, 2017

August 24, 2017

6 p.m.
Police Headquarters, Prescott Room
219 S. Ivy Street, Medford, Oregon
  1. Council visioning

August 24, 2017

6 p.m.
Police Headquarters, Prescott Room
219 S. Ivy Street, Medford, Oregon

The Medford City Council Study Session was called to order at 6:00 p.m. in the Medford Room of the Medford City Hall on the above date with the following members and staff present:
Mayor Gary Wheeler; Councilmembers Clay Bearnson, Dick Gordon, Tim Jackle, Kevin Stine, Kim Wallan, and Michael Zarosinski
City Manager Brian Sjothun; City Attorney Lori Cooper; Police Chief Randy Sparacino; Planning Director Matt Brinkley; Human Resources Director Mike Snyder; Parks and Recreation Director Rich Rosenthal; Building Director Sam Barnum; Technology Services Doug Townsend; Finance Director Alison Chan; Fire Chief Brian Fish; Deputy City Recorder Winnie Shepard
Councilmembers Tim D’Alessandro and Kay Brooks were absent.
Council Visioning
Megan Lightman, Chief Executive Officer of Davis Consulting Group opened the meeting and reminded Council of their previously-established ground rules, specifically Rule 10, “Why am I Talking?”
City Manager Brian Sjothun outlined the three activities for the evening and noted the importance of core values to the Council and staff. 
Exercise 1:  Determine Core Values
Each team worked together to determine core values. After which, everyone discussed the options and voted for their top four:   Integrity, caring, courage and accountability.  The three next in line were excellence, teamwork and honor.
Council Goals were reviewed; the following additions were suggested:
  • New/renovated logo, create a hashtag for Medford, continue increasing social media presence
  • Define “downtown” with regard to Housing Strategies
  • Aquatic facility includes only the analysis and planning during this budget cycle
  • Branding should include a standard building development process
  • Liberty Park area should be included in the Downtown Redevelopment Master Plan
Council Goals were reviewed; the following deletions were suggested:
  • Safe community should not include mental health
  • “Addressing homelessness” is too broad; could be changed to “continue to manage,” “cooperate with other agencies assisting the homeless”
    • City will most likely need to take leadership concerns for most citizens
    • The number of homeless people in Medford is fluid and difficult to determine
    • Change to “exploring homeless solutions” which includes impact on community, educating leadership/Council and informed/expert-led trainings from communities with successful programs
    • Mental health and homelessness are connected
    • Council shouldn’t state we are going to support a cause if we can’t do it; Jackson County provides social services
    • Could create requirements for homeless and mental health organizations to work together to create solutions
    • Could provide more direction to the subcommittee
    • Determine what various organizations are doing
    • ACCESS has made a commitment to lead the programs
The Council goals will be reworded and updated for the September 21, 2017 meeting.
Vision Statement
Deputy City Manager Kelly Madding, presented two proposed vision statements. Councilmembers offered opinions to revise them:
  • “Vibrant downtown” should be defined
    • MURA poured millions into downtown
    • Downtown shop owners did not want to create a district
    • Maybe define “vibrant downtown” or revise to “vibrant city”
  • The phrase “will be” is overused; it sounds directive
  • Should Bear Creek be showcased?
    • Bear Creek Master Plan includes businesses facing the creek.
After discussion, everyone liked Technology Services Director Doug Townsend’s revision of the second sentence:
As the center of the Southern Oregon economy, businesses and education institutions will find a collaborative environment encouraging partnerships, growth and innovation, making Medford a great place to live, work and play.
Mission Statement
Ms. Madding noted our current mission statement is “Continuous Improvement – Customer Service.” 
  • If this is used, Councilmembers preferred to eliminate “great place to live, work and play from the vision statement
  • Change “great” to “fabulous”
Ms. Madding will revise the vision statement for the group.
The meeting adjourned at  8:23  p.m.
Winnie Shepard
Deputy City Recorder


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